Camille Tas reflects on CONF3RENCE: Insights from Dortmund and BCB’s growing European footprint

We caught up with Camille Tas, Head of Sales at BCB Group, following her return from CONF3RENCE in Dortmund, an event quickly emerging as a key hub for digital assets, AI and financial infrastructure in the DACH region.

As part of our broader strategy to grow across Europe, especially in Germany, Poland and Switzerland, CONF3RENCE offered a valuable opportunity to meet new partners, engage directly with the mid-market, and continue expanding BCB Group’s name across the continent.

First impressions

“This was my first time at a crypto conference in Germany, and honestly, I wasn’t quite sure what to expect,” Camille said. “But I was pleasantly surprised–the space here is still growing but there was strong attendance and a real energy in the room.”

Unlike some larger global conferences where the audience is already deeply familiar with BCB, CONF3RENCE presented something different.

“There was a strong community feel, with many fresh faces, emerging players, and crossover between crypto, AI, and fintech. It created a dynamic environment for learning, sharing and collaboration.”

A new audience, a new conversation

Throughout her time at CONF3RENCE, Camille noted a subtle but important shift in BCB’s role at the event.

“At many of the events we’ve attended over the past two years, people already know who we are and what we do. Here, it was different, there was more explaining, more educating. That’s a good sign. It means we’re reaching new audiences, and those are the conversations we need to be having.”

This focus on education and awareness reflects BCB Group’s commitment to supporting not only the industry’s largest players, but also the emerging institutions building real use cases on the ground.

AI + Crypto = new possibilities

One of the most exciting takeaways from the event was the blend of crypto and AI innovation.

“There was a lot of talk about using AI to streamline workflows and improve operational efficiency. It’s encouraging to see these conversations happening alongside crypto,” Camille said. “There’s clear potential in combining both–whether in payments, compliance, or automation.”

Why our presence matters

For BCB Group, CONF3RENCE was more than just another event. It was a strategic opportunity to connect with smaller and mid-sized companies in a region where we’re actively expanding.

“France was a big focus for us earlier this year, and now we’re building out in the DACH region. Events like these are important because they give us access to a whole tier of companies we don’t usually meet at flagship conferences,” said Camille.

“Social media and digital marketing are important, but nothing beats face-to-face conversations. It’s how we uncover real use cases and better understand the challenges businesses are facing.”

Connecting local to global

Our mission at BCB Group is to bridge the gap between traditional financial systems and the digital asset economy–creating opportunities for institutions at all levels.

“At CONF3RENCE, we saw real demand from smaller players who struggle to access Tier 1 banking relationships. That’s where we come in. We’re here to support them, provide infrastructure, and connect them to the wider financial ecosystem”

Looking ahead

With follow-up conversations already in motion and a pipeline of new opportunities emerging from CONF3RENCE, the trip was a clear success.

“We’ve already lined up post-event meetings, use case discussions, and follow-ups for our sales team. These touchpoints shape how we position ourselves in the European market, it’s all part of growing with purpose.”

If Camille had to sum up her CONF3RENCE experience in three words?